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Since Covid-19 social media has taken over. Because everyone is shopping online, companies are advertising their products via social media. This is why its important to be apart of this phenomenon. This is the new wave and if you want to succeed you must learn to operate in this space. There are several platforms that you can use but I am partial to Instagram because it is the fastest and most effective way to increase followers and sales in seconds. But in order to make this happen you must concentrate on the following 6 keys to assist building your brand and presence on this platform.